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STOP Trusting "Motivational" Speakers (2019)

 Getting to know what Digital Marketing is…

   So today, was litter than I expected, literally, technically socially, mentally and emotionally. Can you guess why? Odds are probably 1 in a billion, but I’ll still let you try before the end of today’s summary.

     Alright, let’s get to business, we went over what we did yesterday (obviously); SEO, email marketing, analytics, mobile marketing, social media marketing. We then moved on how to use analytics t get important an interesting insights from your website or social media platform that will let you know how much traffic you’re getting, which will, in turn, let you know whether you’re making progress or not. For those of you out there who want to know whether the money you spend on advertising will yield significant results, this is your go-to baby (https://analytics.google.com/analytics/web)

            The students in the class were really asking some smart questions today (a side effect of having a skilled instructor), one of which was how to find online media buyers that have a 95% chance of getting the job done.

Lastly, Our Instructor AKA Miss Joy Ajuluchukwu laid the importance of having a niche for yourself, you know just like you’re an athlete, but you specialize in playing football as a “striker”.

Oh, oh, oh, oh, wait, you have been trying to guess the exciting thing right? It’s an online game called Kahoot (https://kahoot.com/ ).

Digital Marketing class Review.

                                                                What You Missed......

       So yesterday, was literally our first class with Our Instructor(Miss Joy Ajuluchukwu). We started with getting to know ourselves(what we do, our names, you know all those things). Some serious moguls in farming and printing are in our midst. Then, she gave us an overview of what we'll be doing over the next 3 months;

     > showing us some serious data on how the Nigerian Digital space is growing(with over a 6 million increase in mobile social media users)

     >What Search Engine Optimization(S.E.O), pay per click, email marketing(Jumia is exploiting this by the way)e.t.c

I must say her teaching style is one of the best I've experienced face to face(pretty much like how you're trying to learn something on Khan Academy😎). She explains things as though we were children, without any pre-assumption, whatsoever.

      We also learnt how to use Oga Mark Zuckerberg's powerful Audience Insights that provides a huge amount of demographic and behavioural data about your audience and that of your competitors.

      Then, Miss Blessings, yes ooo, with an 's' came over to guide us on how to use the Learning Management System. Students who were facing challenges with the system got assisted by Mr Mascot.

    Our Project Manager(Miss Betty Akhigbe) made sure we understood the whole content and reminded us about being punctual and signing the attendance register.

     Finally, we had a practical Politics 101(chillax, its just voting class Governor), and the winner of 2019 elections goes to Mr Ishaq, congratulations Sir!!🎉

    Wowww😄, all this on the first day, I know right, try not to miss today's class.

See you soon, love you guys.